The Client A leading European manufacturer of modern workplace solutions partnered with Highlands to enter the B2B distribution channel in the US. Once Highlands gained product placement for our client in the wholesale channel, we prioritized creating a growth plan...
Highlands has worked a leading consumer products groups company in the USA for many years, helping them build a multi-million dollar ‘away from home’ business. Hear how we replicated the success of the US model to expand the brand into Europe.
Highlands was tasked with developing a fresh go-to-market strategy in the USA for Krug & Priester, that delivers multi-million-dollar sustainable growth. Succesfully transforming a declining market, Krug & Priester’s journey with Highlands let to $16.5 million in sales growth in the US.
Learn how Highlands helped a client who was underperforming in the IDC grow their sales by 1660% in 3 weeks. From targeting a specific vertical to utilizing trace sales data, learn about the strategy that increased sales from 1.7% to 30%.
Watch the video to see the highly integrated, holistic marketing program that the Highlands team created, incorporating social media, Google, the website, and e-commerce platforms like Amazon and Wayfair to create a modern media funnel that would drive people through the sales process. Managing a workflow of this complexity was challenging, but Highlands was able to coordinate efforts effectively to create a cohesive and impactful program. Highlands achieved a nice growth path for the brand over the time period of our relationship. We also saw a positive return on retail media investment, with the cost of acquisition going down.
DXB Perfume received full-service support on TikTok. Their teams took full advantage of TikTok Shop through launching frequent Live campaigns, active promotions and advertising. DBX Perfume saw massive growth across viewership, followers and impressions; all without adding any strain to their in-house team.
Beauty Brand, Studio 10, was looking to create a live shopping experience that connected with their audience, would drive awareness and engagement around their products, and ultimately, increase online sales. Highlands launched a website-focused live strategy, increase sales 3.7X in the 96-hour period following each live event.
Highlands developed a launch campaign focused on growing brand awareness and followers on TikTok, helped The Beauty Crop launch exclusive products in their catalogue, and created in-feed video content. The Highlands team is also handling ongoing training and advertising support for their internal Live operations on TikTok.
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The Client A leading European manufacturer of modern workplace solutions partnered with Highlands to enter the B2B distribution channel in the US. Once Highlands gained product placement for our client in the wholesale channel, we prioritized creating a growth plan...
Highlands has worked a leading consumer products groups company in the USA for many years, helping them build a multi-million dollar ‘away from home’ business. Hear how we replicated the success of the US model to expand the brand into Europe.
Highlands was tasked with developing a fresh go-to-market strategy in the USA for Krug & Priester, that delivers multi-million-dollar sustainable growth. Succesfully transforming a declining market, Krug & Priester’s journey with Highlands let to $16.5 million in sales growth in the US.
Learn how Highlands helped a client who was underperforming in the IDC grow their sales by 1660% in 3 weeks. From targeting a specific vertical to utilizing trace sales data, learn about the strategy that increased sales from 1.7% to 30%.
Watch the video to see the highly integrated, holistic marketing program that the Highlands team created, incorporating social media, Google, the website, and e-commerce platforms like Amazon and Wayfair to create a modern media funnel that would drive people through the sales process. Managing a workflow of this complexity was challenging, but Highlands was able to coordinate efforts effectively to create a cohesive and impactful program. Highlands achieved a nice growth path for the brand over the time period of our relationship. We also saw a positive return on retail media investment, with the cost of acquisition going down.
DXB Perfume received full-service support on TikTok. Their teams took full advantage of TikTok Shop through launching frequent Live campaigns, active promotions and advertising. DBX Perfume saw massive growth across viewership, followers and impressions; all without adding any strain to their in-house team.
