Our Services​

Helping you successfully navigate across multiple channels, winning market share and driving incremental sales growth. Whether you are looking to acquire new customers, launch new products, increase market share, improve retention and renewals, cross-sell/up-sell, and improve ROI, we are here to help.​

WE TAILOR OUR SERVICES TO FIT YOUR NEEDS​

We know that every client has different needs, so we tailor our services to meet those needs and deliver incremental and long-term sales growth.​

  • Headquarter Sales
  • Field Sales
  • Inside Sales
  • Data Analytics
  • Content Management
  • Content Creation
  • eCommerce
  • Web Development
  • Branding
  • Digital Marketing
  • Social Media
  • Live Shopping
  • Social Commerce

Headquarter Sales

Our experienced Headquarter Specialists develop strategies and coordinate their execution with key distribution and eCommerce partners.

  • Product Placement​
  • Joint Business Planning​
  • Collaborative Plan Execution ​
  • Executive Presentations​
  • Large End-User Sales​

FIELD SALES

The Business Development Managers have longstanding relationships with key local personnel across the market.

  • Provide National Coverage ​
  • Aligned to National Distributor Plans​
  • Managing Large Regional Distributors​
  • End-User & Distributor Rep Training ​
  • Customer Events & Shows​

INSIDE SALES

Our Demand Gen Specialists work alongside your sales teams to proactively create opportunities for your brand.

  • Demand Generation 
  • Lead Generation ​
  • Campaign Management​
  • End-User Focus​
  • Partnered with Distribution​

DATA ANALYTICS

Highlands leverages data and analytics to accelerate sales and optimize trade marketing investments through fact-based decision-making and collaboration with strategic partners.

  • Trace sales analytics
  • Sales targets & effectiveness
  • Gap analysis
  • Customer loyalty and churn
  • Interactive dashboards

CONTENT MANAGEMENT

The ‘glue’ that enables agreed plans and client focused initiatives are uniformly executed across the business nationwide.

  • Client Onboarding​
  • Digital Asset Management​
  • Marketing Communications​
  • New Product Launch Execution​
  • CRM Reporting

CONTENT CREATION

Bring your brand to life through striking visuals, SEO-rich copywriting, feature-rich video and much more.

  • Photography, Video & Animation
  • Digital & Print
  • Website, Blog & Product Copywriting
  • Event & Trade Show Promotion
  • All Collateral Needs

ECOMMERCE

Combining the skills of our specialist team and cutting-edge technology, we handle everything you need on Amazon and all leading platforms.

  • Full Vendor Engagement
  • Marketplace & 3P Operations
  • Advertising & Promotion Plans
  • Product & Pricing Strategy
  • Content Enhancement & Management
  • Brand Store Design & Oversight

WEB DEVELOPMENT

We create beautiful, professional websites, and can handle everything from domains, eCommerce, hosting, analytics and support.

  • Web Design & Development
  • UX & Interactive Design
  • Analytics Tool Implementation
  • Hosting & Website Maintenance
  • Landing Page Development
  • Email Template Design/Builds

BRANDING

Establish everything you need to create a fully formed brand identity that stands out from the competition.

  • Competitive Analysis
  • Target Audience & Persona
  • Messaging, Positioning & Taglines
  • Logos & Visual Identity
  • Brand Guidelines

DIGITAL MARKETING

Elevate your digital ad and promo strategies across social, search engines and platforms like Amazon, Wayfair, Walmart, etc.

  • Partner Advertising
  • Pay Per Click (PPC) & Paid Ads
  • Social Media Boosting
  • Google & Bing Ads
  • Product Reviews
  • Calendar Planning

SOCIAL MEDIA

Take your social media to the next level, attracting new customers, winning sales, and growing your brand presence.

  • Content Creation & Posting
  • Promo Planning, Ads & Boosting
  • Ongoing Management
  • Store Management
  • Customer Engagement
  • Influencer & Creator Recruitment

LIVE SHOPPING

Expand into live commerce with our end-to-end services, including state-of-the-art studio, high-quality content creation and account operation.

  • Live Shopping Studio
  • Content Creation & Management
  • Promotional Planning & Boosting
  • Live Show Setup & Moderation
  • Influencer & Creator Recruitment
  • Official TikTok Shop Partner

SOCIAL COMMERCE

Leverage integrated shopping platforms on social media. We help you understand your content’s impact and how social media influences customer opinion and conversions.

  • Store Management
  • Content Creation & Management
  • Influencer Management
  • Attributable Advertising
  • Trend Analysis
  • Trackable Influence

VERTICALLY FOCUSED

Expertise to grow sales in multiple channels

Office

Multi-family

Facility Services

Automotive

Healthcare

Janitorial

Janitorial

Hospitality

MRO

Foodservice

eCommerce

Get in touch and see how highlands can help your business

Latest B2B News & Articles

Highlands to Attend OPI European Forum 2023

Highlands to Attend OPI European Forum 2023

Highlands is attending OPI European Forum 2023. Gordon Christiansen, Partner of Highlands, is presenting “How Everywhere Commerce Can Drive Sales and Loyalty.” Jade Wilson, Managing Director, Europe, and Highlands’ client, Reckitt, will also be in attendance. Reckitt’s Commercial Director B2B Europe, Australia & New Zealand, Jonathan Weiss, is a featured speaker, discussing Hygiene as the foundation for a healthier business.

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