Our Services

Helping you successfully navigate across multiple channels, winning market share and driving incremental sales growth. Whether you are looking to acquire new customers, launch new products, increase market share, improve retention and renewals, cross-sell/up-sell, and improve ROI, we are here to help.

WE TAILOR OUR SERVICES TO FIT YOUR NEEDS

We know that every client has different needs, so we tailor our services to meet those needs and deliver incremental and long-term sales growth.

Headquarter Sales

Our experienced Headquarter Specialists develop strategies and coordinate their execution with key distribution and eCommerce partners.

Product Placement
Joint Business Planning
Collaborative Plan Execution
Executive Presentations
Large End-User Sales

FIELD SALES

The Business Development Managers have longstanding relationships with key local personnel across the market.

Provide National Coverage
Aligned to National Distributor Plans
Managing Large Regional Distributors
End-User & Distributor Rep Training
Customer Events & Shows

INSIDE SALES

Our Demand Gen Specialists work alongside your sales teams to proactively create opportunities for your brand.

Demand Generation
Lead Generation
Campaign Management
End-User Focus
Partnered with Distribution

CONTENT MANAGEMENT

Highlands builds robust eCommerce programs and digital content to enrich your brand’s experience with the distributor.

Content Creation
Search Optimization
Digital Marketing
Social Media Integration
Live Shopping

ECOMMERCE

The ‘glue’ that enables agreed plans and client focused initiatives are uniformly executed across the business nationwide.

Client Onboarding
Digital Asset Management
Marketing Communications
New Product Launch Execution
CRM Reporting

BRANDING

Establish everything you need to create a fully formed brand identity that stands out from the competition.

Competitive Analysis
Target Audience & Persona
Messaging, Positioning & Taglines
Logos & Visual Identity
Brand Guidelines

WEB DEVELOPMENT

We create beautiful, professional websites, and can handle everything from domains, eCommerce, hosting, analytics and support.

Web Design & Development
UX & Interactive Design
Analytics Tool Implementation
Hosting & Website Maintenance
Landing Page Development
Email Template Design/Builds

CONTENT CREATION

Bring your brand to life through striking visuals, SEO-rich copywriting, feature-rich video and much more.

Photography, Video & Animation
Digital & Print
Website, Blog & Product Copywriting
Event & Trade Show Promotion
All Collateral Needs

DIGITAL MARKETING

Elevate your digital ad and promo strategies across social, search engines and platforms like Amazon, Wayfair, Walmart, etc.

Partner Advertising
Pay Per Click (PPC) & Paid Ads
Social Media Boosting
Google & Bing Ads
Product Reviews
Calendar Planning

SOCIAL MEDIA

Take your social media to the next level, attracting new customers, winning sales, and growing your brand presence.

Content Creation & Posting
Promo Planning, Ads & Boosting
Ongoing Management
Store Management
Customer Engagement
Influencer & Creator Recruitment

LIVE SHOPPING

Expand into live commerce with our end-to-end services, including state-of-the-art studio, high-quality content creation and account operation.

Live Shopping Studio
Content Creation & Management
Promotional Planning & Boosting
Live Show Setup & Moderation
Influencer & Creator Recruitment
Official TikTok Shop Partner

VERTICALLY FOCUSED

Expertise to grow sales in multiple channels

Office

Multi-family

Facility Services

Automotive

Healthcare

Janitorial

Hospitality

MRO

Foodservice

eCommerce

Get in touch and see how highlands can help your business

Contact Us

Latest B2B News & Articles

Natural Ingredient Cosmetic Brand Grows Awareness and Followers on TikTok

Highlands developed a launch campaign focused on growing brand awareness and followers on TikTok, helped The Beauty Crop launch exclusive products in their catalogue, and created in-feed video content. The Highlands team is also handling ongoing training and advertising support for their internal Live operations on TikTok.

Happy Holidays From Highlands

We sat down for a holiday chat with the experts at Highlands to hear about everything from their favorite holiday movie to their biggest eCommerce takeaway from 2022 and what they foresee being a significant trend in 2023.

Are you ready to meet consumers where they are in 2023?

Hear from Kristin Stevens, VP, eCommerce, on the best ways to meet consumers where they are in 2023. Covering everything from content marketing to social commerce, product reviews, video content, and promotional strategies that are sure to make your brand stand out from the competition.

WE TAILOR OUR SERVICES TO FIT YOUR NEEDS​