Your End-to-end E-commerce Partner
Our comprehensive range of services is designed to empower your online presence, drive sales, and enhance customer engagement. From fostering strong vendor relationships to optimizing brand visibility, we offer a suite of solutions tailored to meet your specific needs across multiple platforms, including Amazon, Wayfair, Walmart Marketplace and more.
Full Vendor Engagement
Our in-depth knowledge of the ever-evolving landscape of e-commerce allows us to streamline your e-tailer operations, allowing you to focus on what you do best: creating exceptional products.
Marketplace + 3P Operations
We manage your presence on various marketplaces, including third-party platforms, ensuring effective inventory management, streamlined order fulfillment, and optimized performance.
Advertising + Promotions
Our team develops and implements tailored advertising and promotion strategies to increase brand visibility, drive traffic, and boost conversions.
Product + Pricing Strategy
We help you develop winning product and pricing strategies, conducting thorough market research and competitor analysis to position your offerings for maximum profitability and customer appeal.
Content Enhancement + Management
We enhance your product content, optimizing it for search engines and ensuring consistency across all platforms. Our content management services keep your product information up to date and compelling for customers.
Brand Store Design + Management
Our experts create captivating brand store designs, providing an immersive and user-friendly shopping experience. We oversee store operations, ensuring brand consistency and continuous improvement.
Video Transcript: So, here we are, nearly at the end of the first quarter of the 21st century. Commerce and business has always been evolving. However, I...
As we have seen in the previous article, pricing varies between competitors on the same platform of Amazon. Selling on Amazon can seem easy at first however it is becoming increasingly complex all offering different benefits to the seller. Once upon a time it would be considered best practice to adopt a single method. Increasingly, it may be worth considering having a blended model that takes advantage of the different services available from Amazon.
There are different ways of working with Amazon. First, there is a fulfillment – Fulfilled by Amazon (FBA), Fulfilled by Merchant (FBM). Secondly, you can choose from different ways of marketing – Seller Central, Vendor Central and Vendor Express.
To maximize Amazon sales growth, Ghent knew they needed a single point of contact to manage promotion-management strategies for e-commerce sales. The expert team at Highlands stepped in to produce double-digit increases in sales in just six months.
Find Out More?