by meghanogara | Nov 21, 2023 | News
Highlands is pleased to announce Bart Weddington has joined Highlands as Director, Strategy + Analytics. In his role, Bart will drive sales and optimize trade marketing investments by leveraging data and analytics. He will be responsible for coordinating sales...
by meghanogara | Nov 13, 2023 | Views
After the OPI Global Forum, we sat down with Gordon Christiansen, Partner, Highlands, and Jennifer McMahan, VP, Strategic Accounts, Highlands, to hear their key takeaways. This year, Gordon Christiansen was featured in two sessions, including a roundtable focused on...
by meghanogara | Nov 8, 2023 | News
Highlands is pleased to announce Liz Bateman Grove has been promoted to Director, Marketing. Since joining in 2018, Liz has played a pivotal part in crafting effective marketing strategies for Highlands’ clients. In this new role, Liz will continue to lead her team...
by meghanogara | Nov 3, 2023 | News
Highlands is pleased to announce that two fulfillment experts from Essendant will be joining the TikTok Shop webinar scheduled for November 29, 2023. Chris James, Sr. Director, Essendant Fulfillment Services, and Adam Gleason, Manager, Essendant Fulfillment Services,...
by meghanogara | Oct 30, 2023 | News
TikTok is already a phenomenon with over 160 million users in the USA and 1.1 billion active users globally. With the launch of TikTok Shop, brands will be able to leverage the power of social media into a seamless shopping experience for their consumers. Highlands,...
