by Jacquelyn Davis | Oct 6, 2023 | News
Liz Bateman Grove, Creative Director of Highlands, is set to lead an engaging and interactive session at Industry Week ’23, powered by Independent Suppliers Group. The session titled “You Get Out What You Put In: Competing in the Digital Marketing...
by admin | Jul 14, 2022 | News
Highlands is pleased to announce Daniel Scott has joined as a Paid Per Click (PPC) Specialist for Highlands. In this role, Dan will research, create and optimize PPC ad campaigns, set up and monitor automated campaigns, report on analytics, and navigate new growth...
by admin | May 10, 2022 | Views
Prime Day Prep Prime Day is right around the corner, we’re estimating that the event will occur sometime around mid-July. In 2021, consumers purchased a staggering $11.2 billion dollars on Prime Day, a 7.7% increase from 2020. This year, we are expecting to see a...
by admin | Apr 5, 2022 | Digital Marketing, Views
Amazon buyers have access to an extensive selection of product choices on the marketplace. The company’s catalog has grown exponentially throughout the years, with an estimated 350+ million products sold by third-party sellers. Because customers can search and compare...
by admin | Feb 18, 2022 | Views
Picking your Social Platform for Paid Search Not only are 4.48 billion people on social media (as of July 2021), but they also log onto an average of 6.6 social media platforms every day. Knowing how much time people spend on social media, you should take advantage of...