Reading Between the Lines: Decoding TikTok Shop in the US

Reading Between the Lines: Decoding TikTok Shop in the US

After huge success in Asia, and hitting some speed bumps in the UK, TikTok is doubling down on guiding users toward in-app purchases in the US. TikTok Shop continues to aggressively gain traction in Southeast Asia – According to Singapore-based consultancy, Momentum...
Reading Between the Lines: Decoding TikTok Shop in the US

GS1/TikTok Webinar Follow-Up with Jon Livingstone

Highlands recently participated in a GS1 UK webinar, along with TikTok, to discuss the best ways brands can start selling through TikTok Shop. Jonathan Livingstone, Head of Live + Social at Highlands, was one of the hosts and shared with us his key takeaways brands...
Inventory Forecasting, Way Day, Mobile Marketing, and more

Inventory Forecasting, Way Day, Mobile Marketing, and more

E-commerce Inventory Forecasting for the Holiday Season The holidays are right around the corner, and now is the perfect opportunity to look at inventory forecasting for the holidays and throughout Q4. Inventory forecasting is all about responding to the increased...