by admin | Aug 16, 2023 | Views
After huge success in Asia, and hitting some speed bumps in the UK, TikTok is doubling down on guiding users toward in-app purchases in the US. TikTok Shop continues to aggressively gain traction in Southeast Asia – According to Singapore-based consultancy, Momentum...
by admin | Dec 6, 2022 | Views
It’s becoming increasingly evident that you need to meet consumers where they are in order to sustain a strong omnichannel platform. Kristin Stevens, VP, E-commerce, shares five takeaways to consider as you strategize for the New Year: Content Marketing Consistency...
by admin | Oct 31, 2022 | Views
Highlands recently participated in a GS1 UK webinar, along with TikTok, to discuss the best ways brands can start selling through TikTok Shop. Jonathan Livingstone, Head of Live + Social at Highlands, was one of the hosts and shared with us his key takeaways brands...
by admin | Aug 14, 2020 | Views
In early pandemic days… TIME OUT. Who would have thought that we’d be starting out sentences with that word, pandemic? Wearing masks and getting your temperature taken everywhere you go like it’s normal. Strange times we live in! OKAY, TIME IN. In early pandemic...
by admin | May 12, 2020 | Views
It’s been quite a month for our marketing team with everyone working remotely since mid-March. Luckily, we already had tools in place that allow us to virtually collaborate and still be productive from our couches, home offices and in our stretchy pants. We’ve enjoyed...