Liz Bateman Grove Promoted to Director, Marketing

Liz Bateman Grove Promoted to Director, Marketing

Highlands is pleased to announce Liz Bateman Grove has been promoted to Director, Marketing.    Since joining in 2018, Liz has played a pivotal part in crafting effective marketing strategies for Highlands’ clients. In this new role, Liz will continue to lead her team...
Appealing to Todays B2B Buyer

Appealing to Todays B2B Buyer

It’s time to stop the excuses – B2B buyers are just regular people. In this 4 minute video, I make my case for B2B brands to enhance their content in order to appeal to their current target audience. In order to stand out from your competition, you have to...