Gordon Christiansen Talks “Four Walls Thinking”

Gordon Christiansen Talks “Four Walls Thinking”

https://thinkhighlands.com/wp-content/uploads/2022/08/Four-Walls-Thinking-Final_1.mp4 Video Transcript: The great thing about collaboration is that we actively encourage involvement and allow people to speak their mind. We know from experience, once people are...
Coronavirus: How Do We Speak To Customers?

Coronavirus: How Do We Speak To Customers?

It’s been quite a month for our marketing team with everyone working remotely since mid-March. Luckily, we already had tools in place that allow us to virtually collaborate and still be productive from our couches, home offices and in our stretchy pants. We’ve enjoyed...
Should Manufacturers Care About Branding?

Should Manufacturers Care About Branding?

Alright, you’ve got an amazing product that you’ve developed and honed to perfection. You’ve put a sales team in place and they are gaining placement for your product. But now you have this pesky marketing agency telling you that your company needs to have a brand...