Shopping Holidays, LinkedIn’s B2B Manager Platform, and more

Shopping Holidays, LinkedIn’s B2B Manager Platform, and more

Prepping for Black Friday / Cyber Monday This year, Black Friday lands on 11/25, which makes Cyber Monday 11/28. Last year, consumers started their shopping as early as October, so it’s crucial to prepare for these shopping events early. Keep these tips in mind as you...
Appealing to Todays B2B Buyer

Appealing to Todays B2B Buyer

It’s time to stop the excuses – B2B buyers are just regular people. In this 4 minute video, I make my case for B2B brands to enhance their content in order to appeal to their current target audience. In order to stand out from your competition, you have to...