by meghanogara | Nov 14, 2023 | Views
As technology continues to evolve and consumer behavior shifts, staying informed about digital marketing trends is essential for businesses looking to drive success in the digital realm. AI-Powered Personalization Artificial Intelligence (AI) will play an even larger...
by meghanogara | Nov 14, 2023 | Views
Artificial intelligence (AI) is wielding unprecedented influence across industries, reshaping the way we work, communicate, and interact with technology – hopefully, for the better. As AI becomes a driving force behind innovation, Highlands is here to help you...
by meghanogara | Nov 13, 2023 | Views
After the OPI Global Forum, we sat down with Gordon Christiansen, Partner, Highlands, and Jennifer McMahan, VP, Strategic Accounts, Highlands, to hear their key takeaways. This year, Gordon Christiansen was featured in two sessions, including a roundtable focused on...
by meghanogara | Oct 26, 2023 | Views
We sat down with six Highlands team members who attended Industry Week ’23 to hear what trends and key themes they observed. This year, the event powered by ISG, took place at the Hilton New Orleans Riverside and the Ernest N. Morial Convention Center in New Orleans....
by admin | Sep 12, 2023 | Views
Shopping behaviors are transforming once again. Search-based-only shopping is out, and discovery-based shopping is in. The shift is strongly influenced by younger generations craving novel experiences and personalized interactions. Platforms like TikTok are more than...
