Shannon Blake Joins Highlands as Partner and Senior Vice President of Strategic Accounts

| Press Release
February 2, 2017

Highlands, announces that Shannon Blake is joining the Highlands team as Partner and Senior Vice President of Strategic Accounts. Shannon brings more than 20 years of leadership and experience in both the commercial and retail sales arena to the Highlands team.

“Based out of our Atlanta headquarters, Shannon will be focused on developing new and innovative solutions that meet the challenges faced by our clients selling into the increasingly volatile OP channel,” says Bob O’Gara, CEO of Highlands. Adding her deep and broad strategic account experience to our team allows us to further enhance our service portfolio for our clients, both in North America, and around the globe.

Before joining Highlands, Shannon was President and Owner of So-mine, where she will continue as a partner and leader. So-mine, a supplier of housewares and other retail driven products to the mass and office channels, will leverage the Highlands Strategic Accounts team and other support to drive more rapid product development and product launches.  

Highlands is the only multinational sales and marketing services agency supporting manufacturers and resellers in the B2B, B2C, and eTail marketplaces with custom product, sales, and marketing strategies. For over 55 years, Highlands has focused on engineering greater sales for its partners by providing the most effective and efficient brand advocacy programs, brand resources, and technologies for entire channels.

Today, Highlands serves its clients in the United States, Europe and Canada.  Highlands is proud to combine the most effective and efficient multi-channel brand advocacy strategies with world-class tactics to ensure product sales are maximized throughout the supply chain and across the globe.

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