Markets

Marketplace Pricing: Setting a Dynamic Product Price Strategy

Marketplace Pricing: Setting a Dynamic Product Price Strategy

Why Is Marketplace Pricing Important? The way products are priced and perceived by shoppers will impact a brand’s online presence and credibility. According to research, most sales on Amazon now happen through search with more than 70% of those occurring on page one. Setting the right product pricing strategy can be challenging for many sellers.

Highlands Joins ISSA Hygieia Network

Highlands Joins ISSA Hygieia Network

Highlands is pleased to join the ISSA Hygieia Network as a gold sponsor. ISSA Hygieia Network is a nonprofit community dedicated to advancing the careers of women in the cleaning industry.

Selling on Cdiscount: Alternative French Marketplace Channels for Merchants

Selling on Cdiscount: Alternative French Marketplace Channels for Merchants

Why Should Online Sellers Consider Cdiscount? With sales worth €2 billion in 2020, less competition than Amazon France, and full support for international sellers, Cdiscount is one of the viable alternative channels for retailers seeking to expand their presence to meet increased online product demand in global markets.