This newsletter dives into the best ways to deploy content across various social media platforms, why your business should be selling on social media, and Hulu’s recently launched Ad Manager for small to medium-sized businesses.
B2B eCommerce, Amazon’s European Fulfillment Network, YouTube’s New Channel Analytics, and Interactive eCommerce
This newsletter discusses the benefits of making your B2B eCommerce site like a B2C site, the advantages and disadvantages of Amazon’s European Fulfilment Network, YouTube’s New Channel Analytics Options, and Interactive eCommerce
European Brands Entering the US Market, Payment Processors, and Are Your Emails Going to Spam?
This newsletter dives into the benefits of European Brands Entering the US Marketplace and thinking beyond Amazon, what to do when your emails are going to spam, and our latest blog on payment processors.
Prime Day Reminder, Selling on Social, Good vs Great SEO, and eComm Subscriptions Blog
Highlands’ latest eCommerce Marketing News & Insights Newsletter covers Selling on Social, the difference between Good SEO vs Great SEO, and our latest blog: encouraging repeat purchases through eCommerce Subscriptions. Learn more about how Highlands can help you grow your eCommerce presence.
Back to School, Consumers Spending Less, Wayfair Opens Retail Store, and Prime Day Coming Soon
Back to School 2022 Summer may have just arrived, but it’s time to prepare for a successful back-to-school (B2S) season. Lead Time Management Keep consumers happy with fast and reliable order fulfillment. Make a point to adjust lead times, order cutoff times, and...
Amazon’s Inflation Fee and Selling on Cdiscount
This newsletter dives into Amazon’s inflation fee. Plus learn about selling on Cdiscount: an alternative French marketplace channel for merchants.
Prime Day Prep, Shopping Behaviors, eBay adding Crypto, and Using Listing Tools
This newsletter dives into Prime Day Prep, comparing shopper behaviors on Amazon, Walmart, and Target, the possibility of eBay adding crypto to their payment options soon, and a glimpse into our latest blog: Using Listing Tools.
Activ8 Acquisition: The Benefits of an International Advantage, New Services Section on Website, and OmniChannel Marketing
This newsletter includes an update on the acquisition of Activ8, a UK-based eCommerce agency, discussing everything from the benefits of an international advantage to live commerce, a sneak peek inside our new services section on our website, and Omnichannel Marketing: strategies to boost your eCommerce sales.
Prime Day Due Date, Back-to-School Prep, and Way Day
Amazon Prime Day Deals Due Date Announced, Prepping for Back-to-School Sales and Promotions, Finalizing your Way Day Sale Strategy, and Live Shopping Customer Acquisition Strategy from Stu Conroy, Highlands’ Director of Innovation and eCommerce.
The Importance of Up-To-Date Content, and Google Introduced Privacy Sandbox Feature
This newsletter covers everything from the importance of keeping your content up to date to Google’s recent decision to follow in Apple’s footsteps, introducing a new Privacy Sandbox feature expected to fully launch in two years.