The world of commerce has changed and will continue to change. The pace of this change is clearly accelerating because of technology. The 1800’s gave us print, the 1920’s color print, the 1950’s gave us color TV, the 1970’s gave us the cellphone …you get the picture.
Highlands announces that Jeff Ballard has joined the Highlands team as Director, Strategic Accounts. He will be responsible for managing our relationship with Staples. Most recently, Jeff worked with TOPS Office Products. Previously, Jeff was a merchant at Staples.
Highlands is now representing Spangler Candy Company in the office, hospitality and multi-family channels. Spangler is a fourth-generation, family-owned, private company founded in 1906. Located in Bryan, Ohio, Spangler is one of the largest lollipop producers in the world and the only major candy cane producer in the United States.
Bill Beard likens his job to that of an air traffic controller. He can’t lose sight of the prop planes or the Boeing 747’s, and they both require his sharpest focus so they don’t come crashing down.The Highlands Strategic Account Manager, based in Florida, works exclusively with a Mega-Reseller (or Mega, for short) in the US.
To increase U.S. shredder sales, particularly through the Office channel, Krug & Priester partnered with Highlands to position products in front of key players.