Highlands to Represent XP Distribution and OttLite in the Office and Stationery Markets

| Press Release
ottlite

November 30, 2017


Highlands, the multinational sales and marketing services agency, has announced they will be representing XP Distribution, the exclusive European distributor of OttLite, an innovative LED light technology brand from the US.  Highlands will be managing sales of OttLite’s new Wellness and Workwell ranges into the specialist office and stationery markets.

 

For over 25 years, OttLite has focused on developing natural daylight lighting for home, office and business.  OttLite’s expertly engineered natural daylight lighting helps people see more clearly and comfortably.  Their range of lamps delivers high colour accuracy and greatly reduces eye fatigue when compared to competitive lighting brands, and is popular in the office, home and craft market.

 

Highlands will begin representing XP Distribution by optimising their channel presence in the office market, with OttLite’s Wellness and Workwell ranges. Scientifically developed by OttLite Technologies Inc., OttLite has created an exclusive, proprietary LED formulation that delivers the closest thing to natural daylight available indoors, and helps reduce eyestrain by 51%.    

 

With a score of 95 out of 100 on the Color Rendering Index, the OttLite Workwell and Wellness ranges are the best on the market, with the average LED scoring 83.

 

“We look forward to working with Highlands, a company with a great track record in representing manufacturers of all types. We trust in their ability to introduce the highly innovative OttLite Workwell and Wellness ranges to new channels, and look forward to a long, successful relationship”, says Managing Director of XP Distribution, Geoffrey Clements.

 

Jade Wilson, MD at Highlands commented, “The OttLite technology fits clearly within the channel focus areas, offering a differentiated exclusive technology that focuses on health, wellness and wellbeing. We’re proud to represent XP Distribution and OttLite in the office and stationery markets.”

 

 

 

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